May 03

(No title)

It may be gone soon, but read about Cisco’s:


“Cisco Multicast Hoot ‘n’ Holler over IP, powered with Cisco’s VoIP technology, transports hoot ‘n’ holler traffic over Cisco equipment. Hoot ‘n’ holler networks, are specialized audio conference networks most heavily used in the brokerage industry but also employed in utility, media, mass transit and other industries. Hoot ‘n’ Holler networks are used by brokerage firms to advise brokers on market movements. Brokerage firms can spend millions of dollars in monthly leased line charges to pay for dedicated circuit-switched hoot ‘n’ holler long distance connections.” […]

Edited to add: I thought this was a joke… a funny Easter Egg planted by the web group. But, no, under further analysis, it seems “Hoot & Holler” network is real?

Permanent link to this article: http://ginalikins.com/2004/05/03/267/


  1. thebroomecloset

    it’s no joke

    The group I worked in up until recently had a hand in developing the Hoot ‘n’ Holler solution. I never actually worked on it, but from what I understand, it’s basically a way that whoever shouts the loudest gets to communicate. Or something like that. The brokerage firms use this sort of thing for trading, and Cisco designed a solution using VoIP to do the same thing.

    1. gina

      Re: it’s no joke

      Yeah, I shot it to Jeff, and he says his company (trading) uses those sort of networks!

      As he put it “They’re really popular in trading companies”
      And as I put it “… and ’round Possum Creek…”


  2. Anonymous

    Gosh! I am actually glad that you’ve been home so you could see all this!

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